OSSY logo, a blue circle and 2 pill shapes in green and purple stacked one on top of each other

MEET RON

I am on a lifelong mission to celebrate, elevate, and empower
the retail industry and its people

The journey to
discover everyday
retail heroes

The Retail in
America Tour

About Ron
Bringing
Retail Pride to life

Ron's photo, holding his book "Retail Pride"

Ron Thurston stands as an influential leader in the retail world, having over three decades of experience at the helm of retail operations for some of America's most celebrated brands, including Gap, West Elm, Tory Burch, Apple, Bonobos, Saint Laurent, and INTERMIX.

Widely regarded as a leading voice in retail and retail tech, he contributes his insights on the Advisory Boards of several pioneering retail technology companies like Ometria, Reflex, Vendoor, and YOOBIC.

He is also the author of RETAIL PRIDE, an Amazon bestseller that inspires retail professionals to take pride in their accidental careers.

Ron has been named a Top Retail Expert by ReThink Retail for four consecutive years, and he's been celebrated as one of the Top 100 Influencers in Retail Technology by RITH in both 2022 and 2023, underscoring his significant role in shaping the future of retail.

Airstream trailer image

In 2022, Ron embarked on a transformative journey across the U.S., igniting a movement to rekindle a sense of pride in the retail sector.

During this tour, Ron went beyond simple storytelling; he cast a spotlight on the inspiring stories of dedicated retail professionals and the vibrant communities they support.

Through his perspective, the tour highlighted the deep human connections that form the core of every retail interaction.

Podcasts
Stories about
human connection

celebrating retail culture, community and careers

The Retail in America Podcast

Listen to 'The Retail in America Podcast' as Ron explores the importance of the retail industry and its profound resonance across the country.

Every episode resonates with our collective experience of retail, whether as enthusiastic shoppers, committed team members, creative entrepreneurs, or active participants in our local communities. 

And don't miss the highlight of the tour- a heartfelt conversation with actress, producer, and fashion maven, Sarah Jessica Parker.

stories and lessons about letting go

The Drop the Coconut Podcast

Embark on a journey of self discovery with 'Drop the Coconut,' a podcast where Ron Thurston and his husband Roi Perets share their personal story of letting go.

This podcast is more than just an audio experience; it's an invitation to explore the art of letting go of what feels safe and familiar.

'Drop the Coconut' delves into their life-changing decision to leave behind the hustle of NYC for a path of self-discovery.

Each episode is crafted to inspire you to identify and perhaps release the 'coconuts' in your own life.

Tune in to be part of this transformative journey!

About Ron
Bringing
Retail Pride to life

Ron's photo, holding his book "Retail Pride"

Ron Thurston stands as an influential leader in the retail world, having over three decades of experience at the helm of retail operations for some of America's most celebrated brands, including Gap, West Elm, Tory Burch, Apple, Bonobos, Saint Laurent, and INTERMIX.

Widely regarded as a leading voice in retail and retail tech, he contributes his insights on the Advisory Boards of several pioneering retail technology companies like Ometria, Reflex, Vendoor, and YOOBIC.

He is also the author of RETAIL PRIDE, an Amazon bestseller that inspires retail professionals to take pride in their accidental careers.

Ron has been named a Top Retail Expert by ReThink Retail for four consecutive years, and he's been celebrated as one of the Top 100 Influencers in Retail Technology by RITH in both 2022 and 2023, underscoring his significant role in shaping the future of retail.

The journey to
discover everyday
retail heroes

The Retail in
America Tour

Airstream trailer image

In 2022 and 2023, Ron embarked on a transformative journey across the U.S., igniting a movement to rekindle a sense of pride in the retail sector.

During this tour, Ron went beyond simple storytelling; he cast a spotlight on the inspiring stories of dedicated retail professionals and the vibrant communities they support.

Through his perspective, the tour highlighted the deep human connections that form the core of every retail interaction.

Podcasts
Stories about
human connection

celebrating retail culture, community and careers

The Retail in America Podcast

Listen to 'The Retail in America Podcast' as Ron explores the importance of the retail industry and its profound resonance across the country.

Every episode resonates with our collective experience of retail, whether as enthusiastic shoppers, committed team members, creative entrepreneurs, or active participants in our local communities. 

And don't miss the highlight of the tour- a heartfelt conversation with actress, producer, and fashion maven, Sarah Jessica Parker.

stories and lessons about letting go

The Drop the Coconut Podcast

Embark on a journey of self discovery with 'Drop the Coconut,' a podcast where Ron Thurston and his husband Roi Perets share their personal story of letting go.

This podcast is more than just an audio experience; it's an invitation to explore the art of letting go of what feels safe and familiar.

'Drop the Coconut' delves into their life-changing decision to leave behind the hustle of NYC for a path of self-discovery.

Each episode is crafted to inspire you to identify and perhaps release the 'coconuts' in your own life.

Tune in to be part of this transformative journey!

CONTACT RON

The champion for retail teams

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